Understanding Culture
A strong culture helps employees feel more connected to their work, leading to increased productivity and job satisfaction. In contrast, a weak or negative culture can lead to high turnover rates, low morale, and poor performance. Therefore, it is essential for businesses to prioritise building and maintaining a positive and inclusive culture that aligns with their values and goals.
CultureScope is an independent, objective, diagnostic tool which removes the variability and subjective bias to present clients with a true understanding of how people ‘show up’ and how they observe their organisation (what gets recognised/rewarded).
As certified practitioners of the CultureScope tool, we can bring to bear this powerful method of gaining insight into your culture, trusted by some of the world’s largest and most successful organisations.
Ask Yourself
What is the culture of our business?
How do we know?
Is culture measurable?
Can culture be changed?
How can changing our culture drive real business outcomes?
How We Work
01. Preliminary Engagement
02. Vision Setting
03. Data-Driven Analysis
04. Leadership collaboration
05. Behavioural Empowerment
06. Assessing Outcomes
Trusted By
Our ever-growing list of satisfied customers, associates and friends..
Culture Audit
Developed from an award-winning behavioural research study, conducted over a 7-year period, CultureScope is a scientifically backed approach to behavioural and cultural measurement, using a cloud-based diagnostic tool which can be mapped to specific company values.
Clients have included HSBC, EDF, Citi, Bank of Ireland, and Lloyds Banking Group.
CultureScope delivers actionable, quantitative insights by measuring BEHAVIOURS:
- Personal (“how colleagues behave in any given circumstances”); and
- Organizational (“how people perceive others around them behaving”)
to understand where there are opportunities to improve.
Unlike existing ‘surveys’, CultureScope can’t be gamed. Responses are gathered using an ipsative question technique together with Computer Adaptive Testing (CAT) to remove personal bias from responses.
CultureScope is scalable and can be used as an enterprise-wide solution or specifically in support of small teams. Its insights allow you to shape targeted interventions to support cultural transformation and to measure progress. It also complements other data gathering (engagement surveys, focus groups) that you may have already done.
Willow Ethos use CultureScope, along with other sources of people data, to build a holistic view of your culture.
Get In Touch
Understanding Culture is not something ‘wooly’ that cannot really be grasped. Let us show you how you can assess your current culture and create a roadmap for successful change, using an award-winning approach grounded in behavioural science and data analytics. We make the complex easy to understand, so that you can bring about real and lasting change that will unleash the potential of your business for the long-term.
